Selling Farmland and Rural Acreage: Auction vs. Listing

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By The SHERIDAN Team

  • Posted in Farmland
  • OCTOBER 18, 2024
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Selling farmland or rural acreage is a significant decision that impacts your financial future and the legacy of your land. At SHERIDANS, with over 50 years of experience, we understand the complexities of this process. Whether you’re deciding between an auction or a traditional real estate listing, our expertise ensures you achieve the best outcome.

Let’s explore the key considerations for selling your farmland and how SHERIDANS can guide you through this journey.


Choosing the Right Method: Auction vs. Real Estate Listing

When selling farmland in Ohio, two primary methods dominate the landscape: auctions and conventional real estate listings. Each method offers unique advantages, and SHERIDANS’ licensed Realtors® and auctioneers specialize in helping you choose the best option for your property.


The Auction Method of Sale

Auctions are a time-honored tradition for selling farmland in Ohio, known for their competitive atmosphere and ability to generate strong interest. Auctions are ideal for properties with high demand, offering a sense of urgency and action.


Advantages of Farmland Auctions:

  • Competitive Bidding: Auctions create an environment where buyers compete, often driving sale prices higher.
  • Defined Sale Date: Auctions provide certainty with a set sale date, eliminating prolonged market exposure.
  • Efficient Transactions: Auctions streamline the selling process, with clear terms and quick closings.


Disadvantages of Farmland Auctions:

  • Variable Results: Success depends on bidder turnout and enthusiasm.
  • Strict Terms: Auctions often require buyers to accept “as-is” conditions, which may deter some buyers.


The Conventional Realtor® Listing Method

Traditional real estate listings allow for a more measured approach, appealing to buyers seeking flexibility and detailed negotiations.


Advantages of Real Estate Listings:

  • Pricing Flexibility: Sellers maintain control over pricing and can adjust based on market feedback.
  • Broader Buyer Pool: Listings attract a wide range of buyers, including those who may prefer negotiated terms.
  • Vetted Offers: Buyers’ financial qualifications can be reviewed, reducing the risk of failed transactions.


Disadvantages of Real Estate Listings:

  • Longer Timelines: Without the urgency of an auction, properties may take longer to sell.
  • Contingencies: Financing, inspection, and appraisal contingencies can complicate or derail transactions.


Steps to Successfully Sell Farmland or Rural Acreage

Selling farmland involves a strategic approach to maximize value and ensure a seamless transition.

  1. Professional Valuation: Accurate pricing is critical. SHERIDANS uses market analysis, land productivity assessments, and local expertise to determine competitive values.
  2. Property Preparation: Enhance appeal with maintenance, clear access points, and showcasing unique features to attract serious buyers.
  3. Comprehensive Marketing: Whether for an auction or a listing, SHERIDANS implements targeted marketing strategies, including professional photography, drone footage, and regional and national advertising.
  4. Negotiation and Closing: SHERIDANS handles every aspect of the transaction, from negotiations to coordinating with title companies, lenders, and other professionals, ensuring a smooth process.


Selling “As-Is” vs. Allowing Flexibility

Selling "as-is" simplifies the transaction but may limit the buyer pool. Auctions excel in “as-is” sales, leveraging competition for optimal results. Listings, on the other hand, offer flexibility, allowing sellers to address buyer concerns and negotiate terms.

SHERIDANS helps you evaluate your property’s condition and market demand to choose the approach that aligns with your goals.


Determining the Value of Your Farmland

Accurately valuing farmland requires considering location, productivity, and market trends. Beyond the tangible aspects, potential for crop yields, recreational uses, or development opportunities can significantly influence buyer interest and price.

SHERIDANS’ licensed agents and appraisers provide professional valuations backed by decades of market knowledge to ensure you don’t leave money on the table.


Trust SHERIDANS’ Expertise

For over five decades, SHERIDANS has been a trusted partner in farmland and rural acreage sales throughout Ohio. Our team offers unmatched expertise in both auctions and traditional real estate listings, tailoring our approach to meet the unique goals and preferences of each client and property.

  • Auction Methods: From Live, Timed Online, Simulcast, to Sealed Bid Auctions, we offer a variety of auction options designed to generate competitive bidding and achieve top market value.
  • Traditional Listings: For clients seeking a more deliberate approach, our licensed Realtors® provide expert guidance through conventional real estate listings, allowing for thoughtful buyer selection, detailed negotiations, and flexible terms.
  • Extensive Buyer Network: Our growing database includes large-acreage landowners, investors, and estate professionals, ensuring your property is marketed to the most relevant audience.
  • Comprehensive Marketing Campaigns: We utilize local, regional, and national platforms to reach the widest segment of buyers possible.
  • Professional Advertising: High-quality photography, drone videos, and detailed property descriptions showcase your land’s unique features and potential.
  • Specialized Farmland Expertise: As experts in agricultural land sales, we understand the nuances of farmland value, market trends, and buyer expectations, ensuring every detail is accounted for.


Whether you prefer the immediacy and competitive atmosphere of an auction or the flexibility and control of a traditional listing, SHERIDANS offers the knowledge and resources to maximize your property’s value while achieving your specific goals.



Why Choose SHERIDANS?

With our deep roots in Ohio’s agricultural and rural real estate market, SHERIDANS provides tailored guidance to ensure you achieve your financial and legacy goals. Whether you’re selling farmland through auction or listing, we deliver a seamless, transparent, and rewarding experience.

Contact SHERIDANS today to schedule a consultation and explore how our expertise can help you maximize the value of your farmland or rural acreage.

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